YEAR
2016
CATEGORIES
Event
Branding
Generate Design Conference
OBJECTIVE
Design the conference materials for a hypothetical or actual design conference. The goal is not only to challenge a designer’s ability to demonstrate conceptual and visual design skills but also to show typographic capability all in a highly flexible design system.
STRATEGY
I chose a conference called Generate, which is an annual design conference. The Generate conference is a source of inspiration, education and networking opportunities for all web and graphic designers. I used fluorescent colors and linear patterns to create a steady visual system with futuristic features.
